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Rank checking is one of the most common practices done by professionals and bloggers in order to check for their rankings on search results for a specific topic when it is searched. It is usually done with the help of SEO which stands for Search Engine Optimization. All major search engines like Google, Bing, and Yahoo have primary search results, where all of the content and videos are ranked on the basis of what the search engine considers most admissible to the user.
All our service optimization experts are ready to help you establish the main objectives of your business, identify your target audience and make your content appear on top.
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How does SEO work?
- Content improvement
In recent years, the focus has shifted away from keyword-focused content towards a more relevant content written in simple language that is according to what the user demands from search engines. Simple things explained in simpler words, that is all everyone wants and this is exactly the thing that search engine optimization will give you.
- HTTP encryption
Another factor is encryption. Strong HTTPS encryption is to be ranked better than the websites who do not have HTTPS connection. The websites with bad encryption are marked as unsafe which negatively affects their ranking. SEO provides greater encryption and makes it healthier for the search engines, thus, improving your ranking within seconds.
- H1 and H2 Header tags
According to some researches, there
have been more landing on pages with an
H1 and H2 in the source code. Therefore, it is
better to use H2 headings more so that your
content gets more views.
- Loading Speed
Page speed is one of the most significant things that are needed for better views. Your desktop website should load within 3 seconds or less and your mobile website should load in 2 seconds. Search engine optimization reduces the content size on your website so that it can load faster than expected.
Benefits of using Search Engine Optimization
Once your website and content have reached the top through Search Engine Optimization, you now qualify for a lot more advantages than you had previously anticipated. Search engines like google keep directing its users to your website once it deems your work to be exceptional, it can continue to attract an audience to the website for a longer period of time after the publication. Thus, there is no need to advertise it and you would have earned a valuable spot in search results free of charge which saves you a lot of money. Furthermore, it helps you keep track of your competition. Always keep your enemies closer than your friends.
It can be concluded that Search Engine Optimization is all you need to bring yourself to the top. This takes several strategies and tactics. With the competition increasing day by day, the factors which contribute to search result ranking also vary from content quality to the user experience. Therefore, it is important to prioritize improvements according to the weight of the mentioned factors to compete with all others in ranking.
Contact Online Solutions Cy Ltd Today to Speak with A Search Engine Optimization Specialist
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